Housing industry trainee campaign wins award

Since 2009 the agencies BACHLER. Werbeagentur GmbH, DIEMEDIAFABRIK and, since its founding in 2010, DIEONLINEFABRIK, have been planning and implementing the „trainee campaigns of the housing industry“ for GdW and its regional organizations. Last December BACHLER. Werbeagentur GmbH as the lead agency of the „trainee campaign“ has submitted this very campaign for the „Immobilienmanager Award 2017“. With great success: The trainee campaign won the Immobilienmanager-Verlags „Immobilienmanager Award“ in the „Communication“-category in Cologne on 2 March 2017. Immobilien-Manager-Verlag has honored projects, campaigns and people in a total of 14 categories for the ninth time.

Successful with the trainee campaign 3.0.

The trainee campaign uses appealing imagery, entertaining videos, smart slogans and the motto „More valu(es)able than you think“, to draw attention to itself as well as the advantages and the attractiveness of being a professional real estate agent. With great success: The campaign has increased awareness for the profession by 200 percent.
(March 03, 2017)